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Skylum aims to reinvent traditional photo editing, announces Luminar AI

Luminar AI empowers visual communicators to make great photos with unique AI. Everyone can create amazing images faster while having fun.

NEW YORK, NY - September 3, 2020 — This morning, Skylum unveiled a revolutionary approach to photo editing, Luminar AI.  Unlike other photo editors that take a time-consuming approach based on tools, LuminarAI focuses on results. This revolutionary application and plug-in will be released this holiday season. 

Luminar AI makes complex editing easier than ever before thanks to unique AI-powered tools. Luminar AI removes boring and complex tasks without sacrificing professional quality. Artificial intelligence lets the visual artist focus on results and not the process. Everyone can make amazing photos free of complexity, yet full of creativity, thanks to artificial intelligence.

“LuminarAI will bring an entirely new, non-conventional approach to the world of photo editing, focusing on the results instead of the process,” said Dima Sytnik, CPO of Skylum. “We’ve designed LuminarAI from the ground up to change how people interact with their images. We’re really excited to see what LuminarAI can do for creatives everywhere.”

LuminarAI is designed for visual communicators, everyday people and professional photographers alike. It's made for those who rely on pictures to communicate their important messages and grow their opportunities or reputation: Bloggers, entrepreneurs, educators, marketers, small and medium-sized businesses, and many others. It lets everyone tell their story with rich and expressive images like never before. With Luminar AI everyone can make amazing images in an efficient way. 

Artificial intelligence is the core of Luminar AI
Compared to traditional image editors, LuminarAI offers a completely different approach. Built from the ground up to leverage artificial intelligence, Luminar AI simplifies complex tasks and removes boring manual work.

Portraits take on new life.

  • Use Body AI and FaceAI to gently sculpt and refine a portrait.
  • Create eyes that are rich and expressive with Iris AI.
  • Remove blemishes and imperfections naturally with Skin AI. 

 Landscape photography has never looked better. 

  • Add depth and detail to skies with AtmosphereAI and Sky Enhancer.
  • Transform a photo and add an all-new sky in seconds with Sky AI.
  • Bring warmth with Golden Hour or even enhance the sun with Sunrays. 

Professional finishing with less hassle.

  • Looking for more detail and texture? Then Structure AI is the perfect addition.
  • Get the perfect crop with CompositionAI and fix crooked images.
  • With Accent AI, a photo has perfect exposure and color.  

With Luminar AI, amazing photos are just two clicks away.
Templates are at the very core of the new Luminar AI. Luminar AI recognizes the contents of a photo, suggesting the best templates to speed up the editing process. Each template collection helps tell a story. These edits can be applied and refined instantly. While artificial intelligence guides the way, throughout the entire editing process, artists retain complete control over the edits they make, the tools they choose and how they interact with their photos.

Great photography is for everyone, and with the brand-new LuminarAI, digital artists across the globe can tell their story through photography. Luminar AI simplifies photo editing without sacrificing quality and creativity.

“Luminar AI will help make image editing easier for everyone. We’ve removed the boring and difficult parts of photo editing without sacrificing creativity. Luminar AI will be a great tool in a creator’s workflow. They can focus on great results — not on the process of editing,” said Alex Tsepko, CEO of Skylum.

LuminarAI will be available as a stand-alone application and plug-in for macOS and Windows. To learn more about LuminarAI and to sign up for updates, visit skylum.com. Early-bird pricing is available here and the product includes a 30-day money-back guarantee from the time of shipping.

About Skylum Software
Skylum is a global imaging technology company focused on creating tools that make it easier for creatives to get things done. Skylum’s Luminar platform unleashes creativity through the innovative use of automated and intelligent image processing which still allows the artist complete control over the final product. Skylum has won the Red Dot Award, Apple’s Best of Year, “Best Imaging Software” by TIPA and EISA as well as several other top industry awards. To learn more about Skylum, visit skylum.com.

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