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I'm sure you've come across photo blogs more than once. If you intend to get serious about photography, you should have one too. With a blog, you can not only increase your visibility, but you can also start making money. Do you think you can't handle it because it's complicated? Then I hasten to make you happy because this article is especially for you! Today I will share the secrets of how to start a photography blog in the easiest way.
Often when I ask users why they chose the photography blog niche, they answer that they want to share their artistic masterpieces with the world. That's not surprising, because every photographer wants an audience that can easily access his or her great work and will admire his amazing pictures. However, there are a few more reasons why you should start a photography blog:
Plus, having your own blog is a great way to build a community that you will enjoy and be interested in. You can not only sell your work and get new orders but also communicate with like-minded people and help newcomers by teaching photography.
Do not forget about the photo editor with which you can improve your pictures. I recommend using Luminar Neo, which provides ample opportunities for pros. Beginners will also be comfortable using it.
So you've learned what is a photo blog, and how it can benefit you. But you're still wondering how to create one. Here are the 8 easiest steps to start a photography blog.
You definitely need to find your niche for your blog to be successful. You can't tell everything at once, because this is the quickest way to failure. Focus on the type of photography that you take most often and that you do best. Here are a few examples:
Of course, the options don't end there. I'm sure you have an area in which you are a true star. Just find it and create a photo blog! When you fill your blog with photo content, don't forget to use Luminar Neo online image editor! It has a lot of tools for post-processing. You can also use photography presets, which will help you give your pictures a unique style.
There are many different platforms for all tastes and wallets. There are free options, such as Wix, and WordPress.com, but I wouldn't recommend using them. In my experience, they have many drawbacks, such as not being able to customize or monetize your blog. The second problem is very serious because few people will agree to give up additional income. So if you're thinking about how to start a free photography blog, It is better to abandon this idea, as it has more disadvantages than advantages.
One of the best platform options is WordPress. Most importantly, don't get confused – you don't need WordPress.com (the free platform), but the paid version of WordPress.org. Without any special knowledge, you will be able to install ads on your blog and add many features to it (e.g. an online store for printed pictures). You also have the opportunity to choose one of the WordPress themes, which now exist in great numbers.
This is one of the most important steps because the choice of blog name and domain name will depend on your recognition. Do not hurry and do not make hasty decisions, otherwise, you might very much regret it later. When choosing a domain name, take into account the following tips:
There are only a few steps left before you can start running photography blogs for beginners or professionals. You need to buy the domain name and choose the right hosting. There are many options now. You may be tempted by virtual private services and other benefits, but I know from experience that for beginners it is not too necessary. It is much more important to choose a simple and convenient hosting.
Here you will need to enter information about the registrant, enter the domain name and choose a tariff plan. You will also need to enter payment information and select the necessary add-ons. In my experience, it makes no sense to pay extra for additional features at the initial stage. They will come in handy when your blog becomes popular. Also at this stage, you can customize your blog so that it attracts the attention of the audience.
The logo is also needed for recognition of your brand. You need to be creative to make it memorable for your users.
Plugins serve as invaluable tools that bloggers can effortlessly integrate into their websites, enhancing functionality and empowering them to offer a seamless user experience. I recommend installing plugins that perform the following tasks:
Well, now you know what is a photography blog, and how to create it. Choose the topic you want to tell your audience about and start writing. By the way, we'll talk about writing articles for the blog next so be sure to read to the end.
Unfortunately, there isn't much photography content on the Internet that really attracts attention. But the good news is that you can create useful content. When I think about defining a really good blog post, I can say that the post should deliver on the promise of the headline and answer questions the audience may have as they read it.
It is safe to say that the bottom line is the result the reader receives. You, in turn, will also get a result in the form of links to your blog. It turns out that a good post helps not only the reader but also the blogger. To the first, it provides interesting material and answers to questions, and to the second it allows you to increase the recognition.
If you want to write a good blog post, I recommend sticking to this structure:
I want to give some important advice. First, when you write a post, make sure that it is literate. You can use slang if it is acceptable to your audience but don't make mistakes or misspellings. This can drive away potential customers. Also, don't forget about high-quality images. You're a photographer yourself, so you'll have an easier time picking them out than a book reviewer, for example. Good pictures can attract traffic to your blog, so be sure to take care of them.
The best beginner photo editing software will help make your photos unforgettable. I recommend using Luminar Neo, which allows you to enhance your pictures thanks to a huge number of features.
Let’s dive into 5 simple blog post ideas for your photography blog:
Unfortunately, you can make many mistakes that will lead to the fact that your blog will not be popular. I have prepared some tips to help you make your blog popular.
Many photographers do not immediately identify their target audience, so their blogs do not get a large number of subscribers. Most often, the goal is to communicate something to existing clients and get new ones. Keep this in mind as you publish your posts.
Many photographers write interesting content and add awesome pictures, but don't promote their blogs. This is a big mistake because no one will see it that way. So how can you do promotion? Here are the best options:
Be consistent in your writing and don't take long breaks between posts. If this happens, a potential client may realize that you are not working with your blog, which means you are just as inconsistent in fulfilling orders.
Even if you have a huge number of photos you want to show your audience, don't go overboard. Remember that quality is more important than quantity. Otherwise, users might get "lost" in the sheer quantity of content.
Many users are interested in how to make money with a photo blog. Some people think it's virtually unrealistic, while others think it's difficult. If you choose the right way, you will succeed. Below I will present several proven options through which you can make money with a photo blog.
You can collaborate with software or photo equipment vendors, attract customers for them and get money for it. The most important thing is that the product should be of interest to potential clients. For example, if you decide to cooperate with a company that offers artificial intelligence photo editing, look at Luminar Neo. This software will be useful for both beginners and professionals because it has many features for manual and AI picture editing, which means it will attract a lot of attention.
You can publish content similar to your own but sponsored by a certain company with which you have an agreement. Such content looks much more natural than standard ads, so the chance that a customer will pay attention to it is quite high. You get money for every user who places an order with the company you negotiated with.
If you create interesting and useful content (and I'm sure you do), consider giving users a paid subscription or membership to your small photography space. Decide what bonuses they can get for it. For example, a paid subscription means the user can get news and access to posts before anyone else, and a membership means getting access to exclusive content (you'll have to work on it, of course), as well as a small discount on your photographer services.
If you publish how-tos on your blog, then this option is great for you. Whether you do them in the form of articles or videos, you can offer users to pay for additional training. Basically, it looks like this: you post an article or video and offer to pay for access to a more advanced version or expert advice. You'd be surprised, but many novice photographers are willing to pay to get an answer to a difficult question or complete instruction that is very easy to follow.
Well, now you know how to start a photography blog. There is nothing complicated about it, but there are many factors you should consider and nuances you should not forget about. Read my step-by-step guide again, follow the tips, and you're sure to succeed!
You can choose WordPress, which is one of the most popular platforms in general. There are several alternatives, such as Joomla or OpenCart. Regardless of which you choose, only pay attention to the paid versions. The free ones have many limitations, and they don't always work properly.
You need the equipment that you use for your work. If you are a beginner photographer and don't have any professional gear, don't buy it just for the sake of blogging photos. The better your business goes, the more equipment you will buy in the future.
You should create a schedule and follow it so that subscribers understand that your blog is alive and growing. You can publish content every few days, or once a week if you're busy. Most importantly, don't take long breaks between posts.